emma is a sophisticated audience and product data source providing media companies opportunities to enrich their advertising and business decision making with more in-depth insights into the marketplace.  emma will assist users in optimising print media investments and help effectively measure their returns.

Media agencies can utilise emma data as part of their consumer profiling in strategy and channel planning at the beginning of the process.  This can be combined with the knowledge they have on their clients brand purchasing measures to build a picture of the audience they wish to target and the media channels best suited to reach them.

emma has been designed with future proofing in mind. It is compatible with multi-media planning systems and allows agencies to incorporate readership data when planning multi-media schedules.

emma is available to media and marketing professionals to trial within their organisations. Conditions apply for eligibility, inclusions and trial period duration.  Contact us for more information at sales@emma.com.au.

To organise training for your staff please contact us at training@emma.com.au.

The upcoming training dates are:

State

Location

Day

Date

Start

End

NSW

Sydney

Mon

1-Dec

9:00 AM

4:30 PM